Com o intuito de levar mais conhecimento para o mercado publicitário, o Grupo de Mídia do Paraná organizou em Curitiba uma tarde de palestras sobre as novas tendências do setor, como o uso da inteligência artificial, neurobranding e mídia programática.



Participaram do evento grandes nomes do mercado como Alexandre Magno, CEO Neurosense, Fábio Freitas, presidente Grupo de Mídia SP, Alexandre Kavinski, fundador da i-Cherry e Eduardo Sanny, CEO Adsplay. E, claro, que o De Olho no Mercado estava presente. Assista a cobertura do evento no vídeo abaixo: 



<figure class="wp-block-video"><video controls src="https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/media-experience_BAIXA.mp4"></video></figure>



Veja também algumas fotos do evento 🙂



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<figure class="wp-block-image size-large"><img decoding="async" loading="lazy" width="1024" height="683" data-id="101476" src="https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8881-1024x683.jpg" alt="" class="wp-image-101476" srcset="https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8881-1024x683.jpg 1024w, https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8881-300x200.jpg 300w, https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8881-768x512.jpg 768w, https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8881-1536x1024.jpg 1536w, https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8881-2048x1365.jpg 2048w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure>



<figure class="wp-block-image size-large"><img decoding="async" loading="lazy" width="1024" height="683" data-id="101475" src="https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8855-1024x683.jpg" alt="" class="wp-image-101475" srcset="https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8855-1024x683.jpg 1024w, https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8855-300x200.jpg 300w, https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8855-768x512.jpg 768w, https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8855-1536x1024.jpg 1536w, https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8855-2048x1365.jpg 2048w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure>



<figure class="wp-block-image size-large"><img decoding="async" loading="lazy" width="1024" height="683" data-id="101478" src="https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8870-1024x683.jpg" alt="" class="wp-image-101478" srcset="https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8870-1024x683.jpg 1024w, https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8870-300x200.jpg 300w, https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8870-768x512.jpg 768w, https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8870-1536x1024.jpg 1536w, https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8870-2048x1365.jpg 2048w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure>



<figure class="wp-block-image size-large"><img decoding="async" loading="lazy" width="1024" height="683" data-id="101472" src="https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8910-1024x683.jpg" alt="" class="wp-image-101472" srcset="https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8910-1024x683.jpg 1024w, https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8910-300x200.jpg 300w, https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8910-768x512.jpg 768w, https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8910-1536x1024.jpg 1536w, https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8910-2048x1365.jpg 2048w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure>



<figure class="wp-block-image size-large"><img decoding="async" loading="lazy" width="1024" height="683" data-id="101474" src="https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8907-1-1024x683.jpg" alt="" class="wp-image-101474" srcset="https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8907-1-1024x683.jpg 1024w, https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8907-1-300x200.jpg 300w, https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8907-1-768x512.jpg 768w, https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8907-1-1536x1024.jpg 1536w, https://deolhonomercado-prd.s3.amazonaws.com/deolhonomercado/wp-content/uploads/2024/03/IMG_8907-1-2048x1365.jpg 2048w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure>
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DeOlhoNoMercado, o blog da RPC, Afiliada Globo. Entrevistas e matérias sobre mercado, setores, boas práticas, tendências, comportamento e consumo no Paraná.

A primeira edição do Media Experience contou com a participação de grandes nomes do mercado